Branding
Branding
Parish Pediatric Dental Krewe
Parish Pediatric, a pediatric dentistry founded by duo of strong moms, sought a brand identity that captured the essence of their clinic: fun, bright, and approachable for both children and parents. During our initial meeting, they outlined their vision with clarity and passion.
By employing active listening and a thoughtful, empathetic approach, I was able to deeply understand their goals and translate their ideas into a compelling visual identity.
The final branding package included a playful, yet professional logo that resonates with both kids and adults, a vibrant color palette that fosters warmth and positivity, and custom illustrative characters designed to engage children and create a welcoming experience. This cohesive and memorable brand reflects Parish Pediatric’s dedication to providing a joyful, family-centered dental experience. This work was developed at Gatorworks Digital Marketing Agency.
Grace Design Studios
When private equity firm, Bernhard Capital Partners, acquired several architecture and design firms across the country, they needed a cohesive new brand identity for one of their most established firms: GHC. What started as a name refresh quickly evolved into a full-scale rebrand.
We went through nearly ten rounds of naming, logo sketches, and refinements before landing on Grace Design Studios—a name that captured the team’s legacy, precision, and artistry. From there, I developed a clean, modern visual identity: a bold monogram inspired by architectural arches, paired with a refined sans serif and a grounded, neutral color palette.
The full brand guide extended across every touchpoint—social media, video, and a newly designed website—ensuring consistency as the brand expanded nationally. This project was developed at Emergent Method.
(Insane fun fact: Grace’s team has designed iconic projects like Toy Story Land at Disney World and Shamu’s pool at SeaWorld?!)